Sample Job Description for Public Relations Manager

Here is a sample job description template for the position of Public Relations Manager. You can use it as a base to start preparing your own JD for the given opening in your organization.

Job Title: Public Relations Manager

Years of Experience: 1 to 3 Years

Job Type: Full Time Employee

Education Level: Bachelor’s degree

Job Summary:

We are currently in the process of expanding and redesigning our sports marketing and public relations team at our World Headquarters in Milford, Connecticut.​ We’re looking for a “Senior Manager – Public Relations” to join our exciting and expanding team.​

Duties and Responsibilities:

  • Maintain clear and consistent communication between the Client and account team.​
  • Cultivate positive Client presence in trade media through releases, contact and responsiveness to inquiries/​​
  • Develop, pitch and place positive stories by and about the Client in business, trade and consumer media, when appropriate.​
  • Develop materials on complex issues (e.​​ SEC reporting, M&A activity).​
  • Review materials (e.​​ pitch letters, news releases, backgrounders, fact sheets, bios, newsletters) prepared by Associates or Client Executives.​
  • Develop and cultivate relationship with the Client and external audiences.​
  • Handle special media inquiries.​
  • Oversee all aspects of major events for Client.​
  • Recommend and implement initiatives that improve the public’s perception of the Client.​
  • Manage account administration duties such as billing, financial reporting.​
  • Oversee day-to-day Client projects and/​or events to insure the quality of work meets Client’s objective and in a manner that provides value.​

Position Requirements:

  • Excellent communication and presentation skills
  • Excellent writing and editing skills
  • Solutions-oriented self-starter with the desire to grow
  • Strong organizational skills, attention to detail, and the ability to manage complex projects across a variety of functions
  • Ability to work effectively in a fast-paced environment and handle multiple projects with changing priorities
  • Experience in developing and executing corporate PR campaigns programs and crisis/ issue management
  • Solid expertise in creating and implementing media outreach and response strategies for both offline and online media
  • Proficiency in managing the creation of PR materials, PR tools, PR measurement and social media tools
  • Experience in B2B and/or professional services or financial services preferred

Salary: $12.00 – $13.00 Hourly DOE