Sample Job Description for Interactive Marketing Manager


Here is a comprehensive sample job description template for the position of Interactive Marketing Manager:

Job Title: Interactive Marketing Manager

Location of the job: Tucker, GA 30084

Job Type: Full Time Employee

Years of Experience: 4 to 8 Years

Job Summary:

Interactive Marketing Manager, Interactive Project Manager – Interactive, Project Manager, Web 2.0 – Woodbury, NY

Duties and Responsibilities:

  • Lead internal team members to complete projects in the areas of websites development, marketing campaigns, mobile applications, etc.
  • Participates in new business brainstorming sessions and presentations.​
  • Managing the project timeline and budget
  • Establish priorities and develop growth programs for the department, and develop relationships with cross-functional groups within company.​
  • Develop and implement interactive strategies for projects, e-marketing initiatives, and other on-line traffic drivers.​
  • Assisting in new business development efforts such as writing proposals
  • Relationship building with clients, and instrumental in leading high level client review meetings/​​
  • Managing marketing projects from initial concept to completion
  • Collaborate with client to understand business needs and requirements

Position Requirements:

  • Experience leading interactive projects for external clients i.e. advertising campaigns, marketing campaigns, website development, social media development, etc.
  • Outstanding written and oral communications skills
  • Minimum 6 years marketing experience
  • 3+​ years Interactive experience, in a retail environment preferred
  • Experience working with external clients developing client relationship and cross selling other services
  • Bachelor’s degree in Marketing, Business or some related field
  • Bachelor’s Degree required (business related), or communications
  • Knowledge of SEM/​SEO, analytics and media placement
  • Experience working with Project management tools such as Microsoft Project, Excel and Visio
  • Ability to collaborate with creative and technology groups to insure projects are developed to defined objectives
  • Experience interacting with clients is preferred
  • Ability to multitask and thrive in a deadline driven environment
  • Strong leadership skills and proven record of delivery
  • Exceptional problem solving skills combined with strategic vision and the ability to drive projects to completion

Work Hours: 40+ hours a week may be required

Education: Bachelor’s Degree