Sample Job Description for SEO Specialist


Here is a sample job description template for the position of SEO Specialist:

Job Title: SEO Specialist

Location of the Job: Bellevue, WA 98004

Years of Experience: 2 to 3 Years

Job Type: Full Time Employee

Education Level: Bachelor’s degree

Job Summary:

We currently have an opening for an SEO and Search Marketing Guru.​ The ideal candidate will be responsible for managing the production and development of the search engine optimization offering.

Duties and Responsibilities:

  • Create original content while including necessary keywords, titles and descriptions to improve the performance of Edgenet sites
  • Review and analyze Edgenet’s websites, identifying areas for improvement and change relative to SEO
  • Develop SEO content to include strategic key phrase placement within compelling copy that maximizes opportunities for indexing, ranking, click-through and conversion
  • Communicate findings and solutions in detailed written SEO strategy reports and in oral presentations to Marketing team
  • Responsible for implementing different strategies such as changing keywords, H1 tags, copy on website, editorial improvements to meet marketing objectives and desired targeted organic search positions

Position Requirements:

  • Fluency in English is required and fluency in Spanish will be a distinct advantage.
  • Excellent presentation skills with confidence presenting findings, analysis and information.
  • Excellent written and verbal communication.
  • Execution focused with proven ability to move from ideation to delivery.
  • Needs to be a self-starter and have initiative.
  • Experience within the travel sector advantageous.
  • Proven web development skills strongly preferred but not essential.
  • Must have a technical and analytical mindset. Experience working with large sets of data and analytics is important.
  • Must demonstrate a thorough understanding of search engine optimization principles and search engine algorithms.
  • Must have experience in online marketing. Working knowledge of paid search preferred but not required.
  • Must be passionate about SEO.

Salary: $16.00 – $18.00 Hourly DOE